Is VR the Next Big Thing in Travel and Tourism
Is your travel business struggling to come out of the swamp created by the pandemic? Are you looking for ways to make your business soar without being burdened by mountains…
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AugRay
194 posts
Virtual Reality to fast-track vaccine development for future pandemics
VResearchers are depending on innovative and future technologies to fast track vaccine development to end the COVID19 pandemic. Virtual Reality (VR) offers an essential role in fighting the pandemic, through…
Marketing Enablement Through Extended Reality
When you hear the tagline XR, you probably picture the famous Apple phone. While you’re not wrong, you should know that there’s a lot more to the term than just…
The Redefined Potential Of Sales Enablement Through Extended Reality
The world of sales is a numbers game. However, it’s also about how efficiently you sell. Sure, you could use certain tried-and-tested methods in sales to guarantee solid ROI for…
Mixed Reality: The Pinnacle Of Digital Transformation
The informative guide to understanding MR technology, it’s use cases and the future scope. You’ve seen some popular movies from the Marvel Cinematic Universe, right? Remember Iron Man’s trademark AI…
The Reality Story Of Virtual Reality VR
The informative guide to understanding VR technology, it’s use cases and the future scope. Want to explore a world all your own? Want to fly beyond the skies? Perhaps you…
Augmented Reality AR: The Silent Game Changer
The informative guide to understanding AR technology, it’s use cases and the future scope. Open your phone and go back to the last Instagram/Snapchat filter picture you took. Take a…
As Fashion Evolves, So does it’s Future
Immersive shopping experiences are breathing fresh air into the fashion industry. Brands are rolling out 3D, AR assisted online shopping solutions to increase consumer confidence throughout the purchase journey The…
Power the Festive Season Marketing Campaigns with eXtended Reality
Augmented Reality is becoming an extremely effective tool in providing consumers with near-real, interactive product experiences. This festive season, it’s all the more important for brands to embrace AR-based marketing…
Making Mechanism of Action (MoA) as a powerful marketing tool with Augmented Reality
Augmented reality (AR) and virtual reality (VR) is transforming the way patients and doctors interact in pharmacology. AR/VR is helping to gain safety and efficiency in pharmacology, from both the…
Bolstering sales and customer confidence with Virtual Reality Product Demos
With the challenging time the world is passing through right now, companies are looking out for alternate means to display and demonstrate a product. Companies are seeking creative ways to…
The Future of Furniture is Omni-Channel & Omnipresent
Did you know that more than 60% of furniture shoppers prefer brands offering AR? With the Indian e-commerce market for furniture and homeware expected to reach $2 billion by 2024,…
Using AR to launch events virtually and elevate the concert experience
Events around the world are being canceled and companies are looking out for ways to engage with their audience and bring life to the concerts. Companies need to understand that…
Malls to enable Augmented Reality solutions to drive engagement for in-store shopping
Countries across the globe are unlocking their way to restore normalcy and economy. Schools, restaurants, pubs, theatres, parks are all preparing to put safety norms in place to welcome back…
Augmented Reality for advertisements, a new strategy to stand out from the crowd
This IPL season is entirely in the digital arena. We are expecting a more than 50% increase in digital viewership with at least 650 million viewers watching match digitally. As…